How Office Evolution Blue Bell Owner Lee Anderson Built a Scalable Revenue Stream with iPostal1
After more than 25 years in wealth management, Lee Anderson was ready for a new challenge.
Having helped build and grow a successful financial services firm, eventually becoming a part owner before the company was acquired, Anderson wanted the opportunity to build something of his own.
Rather than starting from scratch, he turned to the franchise model and found a strong fit with Office Evolution.
“I wanted to own and grow a business, but I also wanted the support and systems that come with an established franchise,” says Anderson. “What attracted me to Office Evolution was the industry itself. The workplace is evolving, and businesses increasingly want flexibility.”
In 2025, Anderson opened Office Evolution Blue Bell, a flexible workspace outside Philadelphia featuring 70 private offices, meeting rooms, business services, and coworking options for entrepreneurs, remote professionals, and growing companies.
Like many workspace operators, his initial focus was straightforward: lease office space and build a thriving member community.
What he didn’t anticipate was how valuable digital mailbox services would become.
How Anderson added revenue without adding square footage
When Anderson first opened his location, virtual mail services were not top of mind.
“My focus was on filling offices,” he says. “That’s the core business, and that’s where most of my attention was directed.”
Through the Office Evolution network and conversations with Vast Coworking, Anderson learned more about virtual mailbox services and the opportunities available through iPostal1.
“Initially, I didn’t fully appreciate how significant the virtual mail side of the business could be,” he says. “But once I understood the model and saw the demand, it became clear that it was an opportunity worth pursuing.”
Unlike office space, digital mail services don’t require additional square footage, making them a natural complement to a workspace business.
“Every office I lease has a limit, since there are only so many offices in the building,” Anderson explains. “Digital mail gives you the ability to generate additional recurring revenue without taking away space that could otherwise be leased.”
Anderson launched iPostal1 services when Office Evolution Blue Bell opened its doors.
Since then, the program has grown steadily and become an increasingly valuable part of the business.
“The growth has been very consistent,” he says. “In recent months, we’ve seen an even stronger pace of new signups.”
Why a simple, profitable system appealed to a former operations professional
One of the elements that has impressed Anderson most is the iPostal1 platform's efficiency.
“The system is intuitive and remarkably comprehensive,” Anderson says. “You can tell a lot of thought went into designing it.”
He elaborates, "Whether it’s mail scanning, forwarding, postage management, or customer requests, the tools are already there.”
For Anderson, who spent much of his career focused on operations and process management, that’s an important feature when considering new platforms
“I appreciate systems that work well and scale efficiently,” he says. “The workflow is straightforward, and the amount of time required to manage the service is relatively small compared to the value it creates.”
That became especially evident when Anderson temporarily managed the entire business himself following a staffing transition.
“I had the opportunity to become involved in every aspect of the operation, including digital mail,” he says. “The experience reinforced how manageable the process is and how easily new team members can be trained.”
Turning mailbox customers into tours, meeting rooms, and new leads
One unexpected benefit of digital mailbox services has been the opportunity to introduce new customers to the broader Office Evolution community.
Many virtual mailbox customers visit the center periodically to pick up mail or ask questions.
Those visits often lead to conversations about other services available within the workspace.
“We regularly have customers come in for mail and end up learning more about the business,” Anderson says. “Some are just launching a company and need a professional business address. Others are working remotely and eventually need meeting space or an office.”
This frequently creates opportunities beyond the mailbox relationship itself.
“We’ve had customers book meeting rooms, inquire about coworking memberships, and eventually explore private office options,” he says. “In many cases, the mailbox service becomes the beginning of a longer-term business relationship.”
Building a digital mail partnership that benefits both operators and customers
Anderson also values the partnership model between workspace operators and iPostal1.
“The relationship works well because we’re each focused on what we do best,” he says. “iPostal1 has built a sophisticated platform for managing digital mail, while we provide workspace, meeting rooms, and business services. Together, it creates a better experience for customers.”
In some cases, Anderson even recommends iPostal1 services when customers have needs that are best served through the platform’s digital capabilities.
“If someone wants real-time visibility into their mail, frequent scanning, or more advanced digital mail management, iPostal1 is often the ideal solution,” he says. “The platform is designed for that experience.”
Why digital mail revenue keeps growing after the building is full
As Office Evolution Blue Bell continues to grow, Anderson sees digital mail as an important long-term opportunity.
The number of offices in a workspace is fixed. Once every office is leased, growth from physical space becomes naturally limited.
However, digital mailbox services can continue to expand without requiring additional offices or major capital investment.
“What I like most is the scalability,” Anderson says. “As long as you have the right processes in place, you can continue growing the mailbox business without being constrained by the size of the building.”
He also appreciates the customer retention that often comes with the service.
“Many mailbox customers stay with you for a long time,” he says. “That recurring revenue creates a stable foundation and complements the rest of the business very well.”
Anderson’s advice: Start generating mail revenue before you open your doors
Looking back, Anderson believes one of the biggest opportunities for new workspace operators is to start building their mailbox business as early as possible.
“The day I signed my lease, I effectively controlled a valuable business address,” he says. “The workspace itself wasn’t ready yet, but the mailbox business could have been operating well before the doors opened.”
For operators facing construction timelines and startup costs, this can create an early source of revenue while the physical space is still being completed.
“If I were advising someone entering the industry today, I’d encourage them to learn about digital mail immediately and get started as soon as possible,” Anderson says. “It’s one of the most accessible ways to begin generating revenue before your office space is fully operational.”
The support and resources behind iPostal1
While Anderson praises the platform itself, he is equally complimentary of the support behind it.
“I’ve been extremely impressed with the responsiveness and knowledge of the support team,” he says. “Whenever I’ve had questions, they’ve been patient, helpful, and proactive.”
He also points to the growing library of educational resources available to operators.
“The documentation, training materials, tutorials, and online resources have all been valuable,” Anderson says. “It’s clear that a great deal of effort has gone into supporting operators and helping them succeed.”
For Anderson, digital mailbox services have evolved from an unfamiliar concept into a meaningful and scalable part of his business.
While private offices remain the foundation of Office Evolution Blue Bell, iPostal1 has provided an additional revenue stream that complements the workspace model, creates new customer relationships, and continues to grow alongside the business.
Ready to get started with iPostal1? Contact us today to start building a new revenue stream for your workspace with digital mailbox solutions.